| NO. |
文章 |
作者 |
| 1 |
Developing an Evaluation Model of Service Quality in Non-life Insurance Industry – By MCDM Methods |
Hsiao-Chi Chen , Wen-Liang Chen, Yu-Hung Tang |
| 2 |
Measuring and Analyzing eWOM Marketing Effects – An Example from Experience Goods |
I-Ping Chiang, Kuen-Hung Tsai, Yaw-Der Huang |
| 3 |
The Effects of Environmental Concern and Psychological Benefit on Purchase Decision of Eco-Labels |
Shih-Jen Chuang, Chi-Hsiang Chen, Shiu-Wan Hung, Der-Chao Chen |
| 4 |
Headquarters-Initiated Knowledge, Subsidiary Strategic Choices, and Subsidiary Innovation |
Lu-Jun Chen |
